Introduction. This article describes the theoretical provisions affecting the content of creativity, creative activity, creative tasks, discusses and analyzes the methods and methods of organization of creative activities in teaching English in primary school. The article attempts to reveal the importance of the use of creative activities, creative tasks in English lessons, contributing to both the efficiency of learning and the disclosure of the creative potential of students. Purpose. The purpose is to present creative activities, creative tasks and determine their role in the development of intellectual and personal qualities of the student. Materials and methods. Based on the analysis of published and personal pedagogical experience, the authors give examples of creative tasks aimed at self-expression and development of cognitive interest of younger students. Research results, discussions. The authors note the role of creative tasks that contribute to the efficiency of the educational process and share a fragment of the interactive form of the lesson with the use of elements of creativity – an educational quest. Analyzing the content aspect of the quest, the authors come to the conclusion about its pedagogical, didactic, developing values. Educational quests contribute to the activation of cognitive activity and manifestation of creative abilities of students. Developed and tested by the authors educational quest showed that creative tasks contribute to the active involvement of students in the learning process, help to make the lesson interesting and dynamic, contribute to increasing the motivation of students to active cognitive activity, form the skills of critical thinking, analysis, classification of information, development of imagination, memory, creative thinking, curiosity, observation. Conclusion. The materials presented in the article can contribute to the creation of a common methodology for the organization of creative activity in English lessons in primary school.