The authors of the article try to find points of coincidence of eminent writers (L. C. Petrushevskaya) and begin-ning authors (Alice Ganieva, Evgeniy Babushkin and Dmitriy Akhmetshin), considering fairy tale genre as a unifying principle, and denote innovations of young literature of the XXIth century. As the researchers note, “literary tale comes into deep interaction with the literary tradition, other genres, thus, obtaining the opportunity to convey peculiar features not only to fabulous works and establishing a flexible and dynamic connection with them”. In this respect “fairy tale creativity” by L. C. Petrushevskaya is indicative, it can be considered as a spe-cific sample for the creation of the models of literary tales by the representatives of young literature (authors at the age under 35) of the first decade of the XXI century. In our opinion, the evidence of this is a number of fairy tales by Alice Ganieva (a collection of “Strange Fairy Tales”), works by Evgeniy Babushkin (a collection of “Fairy Tales for the Poor”), as well as fairy tale prose by Dmitriy Akhmedshin (each of them is the winner of the independent literary award “Debut” from 2010 to 2015). In their fairy tale creativity young (under 35) authors focus on the traditions of modern literary tale (in particular, similar features with “Real fairy tales” by L. C. Petrushevskaya can be easily seen in their works), immersing characters in the recognizable reality, where the range of depicted reality is quite wide from glamorous boutiques to bitter reality of the urban outskirts. Fairy tale works by A. Ganieva, E. Babushkin and D. Akhmedshin are intended for a wide range of readers, quoting Dmit-riy Akhmedshin they are “something that will be interesting for an adult in whom a child hasn’t yet died’. Keywords: fairytale, folklore, modern literature, youth communities, tradition, transformation.